After nearly six years in London, I have returned to Australia with extensive experience across styling, design and creative production in the fashion industry. I have worked across campaign, editorial and commercial projects with global brands and creative teams, combining a strong styling foundation with product development knowledge.

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Most recently I have been Lead Stylist at Petal & Pup, where I lead campaign styling alongside ecommerce and social content across Australian and United States markets. I oversee the full process from concept and trend direction through to pre production and on set execution, ensuring all imagery is commercially strong, cohesive and aligned with brand direction. I also mentor a small team and collaborate closely with Creative, Marketing, Buying and Product Development teams.

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Prior to this I worked as an Editorial Fashion Stylist at NET A PORTER and MR PORTER, collaborating with brands including Gucci, Loewe, Valentino, NN07, Lululemon and Adidas. This role strengthened my ability to translate creative direction into refined, commercially focused imagery across studio and location shoots with international production teams and talent.

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Earlier in my career I contributed to editorial projects for Vogue Poland and Behind the Blinds, and supported commercial campaigns for brands including H&M. I have also assisted leading stylists across high level creative projects and talent collaborations.

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Alongside styling, I have experience in fashion design and product development with brands including ALEXACHUNG, Simone Rocha and Asceno, working across CADs, tech packs, sampling, fabric sourcing and fit development.

 

I enjoy working across both menswear and womenswear and bringing a considered, elevated approach to styling that balances creativity with commercial intent.